Austin Food EcoSystem
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  • Initiatives
  • Calendar
  • Research
Austin Food EcoSystem

Initiatives

snap marketing campaign

5/22/2018

 
Org: City of Austin
Framework Components: Consumers
Issue Lens: Access, Affordability, Nutrition, Hunger
Collaborators: Central Texas Food Bank
Funded By: 
Initiative Description: Incite Media, a social impact marketing firm, launched a media campaign to promote enrollment and awareness in Supplemental Nutrition Assistance Program (SNAP) and Women, Infants, and Children (WIC). The campaign uses Spanish and English radio, social media, digital audience targeting, and printed flyers to reach targeted audiences with messaging about SNAP and WIC in an effort to drive enrollment.
Initiative Stage: Operational
Link:

Nutritious food incentive program

5/22/2018

 
Org: Central Texas Food Bank
Framework Components: Consumers 
Issue Lens: Access
Collaborators: City of Austin, Fair Food Network, Sustainable Food Center
Funded By:
Initiative Description: The Nutritious Food Incentive Program will double the value of SNAP purchases on fruits and vegetables at participating retail stores. 
Initiative Stage: Launching
Link:

Healthy cornerstore initiative

5/22/2018

 
Org: Go Austin / Vamos Austin (GAVA)
Framework Components:
Retailers
Issue Lens:
Access, Affordability, Nutrition, Hunger
Collaborators:
City of Austin
Funded By: 
Initiative Description: 
GAVA is also the primary implementer for Austin Public Health’s Healthy Corner Store Initiative, building healthy food access points by catalyzing corner store owners to stock produce and healthy snack options. GAVA organizers have helped residents adopt 8 local corner stores by building relationships with store owners, training them to sell fresh produce and healthy snacks, and host community events to celebrate the store's healthy offerings. GAVA has been participating in this program since 2015, and is now working to create a sustainable supply chain for fresh produce and healthy snacks to be delivered to participating corner stores on a regular basis.

Initiative Stage:
Operational
Link: 
http://www.goaustinvamosaustin.org/community-food/

Fresh for less

5/22/2018

 
Org: City of Austin - Office of Sustainability
Framework Components: Retailers
Issue Lens: Access, Affordability, Nutrition, Hunger
Collaborators: Sustainable Food Center, Farmshare Austin, Go Austin / Vamos Austin (GAVA)
Funded By:
Initiative Description: The City of Austin is partnering with the Sustainable Food Center, Farmshare Austin, and GAVA (Go Austin!/Vamos Austin!) to offer fresh, affordable, convenient, and nutritious food through mobile farmers' markets, farm stands, and healthy corner store initiatives.
Initiative Stage: Operational
Link: http://www.austintexas.gov/freshforless

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