Org: City of Austin
Framework Components: Consumers Issue Lens: Access, Affordability, Nutrition, Hunger Collaborators: Central Texas Food Bank Funded By: Initiative Description: Incite Media, a social impact marketing firm, launched a media campaign to promote enrollment and awareness in Supplemental Nutrition Assistance Program (SNAP) and Women, Infants, and Children (WIC). The campaign uses Spanish and English radio, social media, digital audience targeting, and printed flyers to reach targeted audiences with messaging about SNAP and WIC in an effort to drive enrollment. Initiative Stage: Operational Link: Org: Central Texas Food Bank
Framework Components: Consumers Issue Lens: Access Collaborators: City of Austin, Fair Food Network, Sustainable Food Center Funded By: Initiative Description: The Nutritious Food Incentive Program will double the value of SNAP purchases on fruits and vegetables at participating retail stores. Initiative Stage: Launching Link: Org: Go Austin / Vamos Austin (GAVA)
Framework Components: Retailers Issue Lens: Access, Affordability, Nutrition, Hunger Collaborators: City of Austin Funded By: Initiative Description: GAVA is also the primary implementer for Austin Public Health’s Healthy Corner Store Initiative, building healthy food access points by catalyzing corner store owners to stock produce and healthy snack options. GAVA organizers have helped residents adopt 8 local corner stores by building relationships with store owners, training them to sell fresh produce and healthy snacks, and host community events to celebrate the store's healthy offerings. GAVA has been participating in this program since 2015, and is now working to create a sustainable supply chain for fresh produce and healthy snacks to be delivered to participating corner stores on a regular basis. Initiative Stage: Operational Link: http://www.goaustinvamosaustin.org/community-food/ Org: City of Austin - Office of Sustainability
Framework Components: Retailers Issue Lens: Access, Affordability, Nutrition, Hunger Collaborators: Sustainable Food Center, Farmshare Austin, Go Austin / Vamos Austin (GAVA) Funded By: Initiative Description: The City of Austin is partnering with the Sustainable Food Center, Farmshare Austin, and GAVA (Go Austin!/Vamos Austin!) to offer fresh, affordable, convenient, and nutritious food through mobile farmers' markets, farm stands, and healthy corner store initiatives. Initiative Stage: Operational Link: http://www.austintexas.gov/freshforless |
F: Framework
I: Issue Lens O: Organization Initiatives
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